In-Depth Freight Broker Training Plus Focus On Sales Course

In-Classroom Freight Broker Course Taught in the Atlanta, GA area.

Course Overview

Our freight broker school is pleased to offer a comprehensive freight broker training course.

Learn how to start your own freight brokerage with our intensive and in-depth course.  Whether you're new to the transportation industry or already a licensed freight broker, our In-Depth Freight Broker Training course can help you.  We will teach you how to set up your business and become a licensed freight broker.  Our course will cover the successful freight broker process, from start to finish - finding shippers, prospecting shippers, calculating rates, contracting, qualifying carriers, dispatching, and more. Upon graduation, if you prefer, placement is available with a licensed freight brokerage as an agent.

Work from home as a freight broker or freight agent

Everything You Need to Learn How to Become a Freight Broker

Our In-Depth Freight Broker Training Plus Focus On Sales Course is our absolute BEST VALUE.  With the knowledge value of this course curriculum, PLUS the bonuses we offer with this course, and the potential discounts available, this class truly has it all!

Take a look at some of the benefits of our In-Depth Freight Broker Training course:

  • Over 30 Clock Hours of Live Lecture, Discussion, & Exercises
  • Hands-On Training
  • Access to our Online Freight Broker Training Course
  • Guaranteed Agent Placement
  • Unlimited Phone & Email Support for Graduates
  • FREE GRADUATE BONUS - Our Downloadable Guides Combo Package ($95 Value)
  • FREE GRADUATE BONUS - Our Downloadable Freight Broker Forms & Contracts in Edit Format ($25 Value)

To compare all our courses with each other, take a look at our Course Prices page. 

Why does this course curriculum include "Focus On Sales"?

Sales is the most important activity in any company. Without sales, nothing else matters. You can be the best there is in your field, but without sales, nobody is buying.

Other freight broker schools simply turn out graduates with no resources and no job, but we want all of our students to be successful. Read more about our school and freight broker courses and fill out an application for information today!

Our In-Depth Freight Broker Training Plus Focus on Sales course provides hands on training designed to teach you how to broker freight.

Topics Overview

  • How to set up your brokerage
  • Broker/Agent role
  • Working from home as an Agent for a Broker or Carrier
  • Perspectives of moving freight
  • Drivers view of cargo movement
  • Brokers view of working with Shippers & Carriers
  • Phone skills
  • Basic sales skills
  • Market your services
  • Calculate rates
  • Negotiate rates with Shippers and Carriers
  • Book freight - how to find it - how to move it
  • Find out what parts of the country are "freight-hot" and where it is not
  • How to properly fill out load sheets
  • Post loads
  • Find trucks
  • Dispatch
  • Load-matching and Internet Tools & Load Boards: How to use these effectively
  • Numerous ways to find freight
  • Know who your prospects are and where to find them
  • Develop your own “60 Second Hook”
  • What will be in your “18 Touches”
  • How to give your prospect a temperature check
  • Use the tools available for finding prospects and your plans for using these tools
  • Say the right things to “Call to Action” your prospects
  • Develop your “Sales Success Road Map”
  • Finance your Accounts Receivable for cash flow
  • Free or discounted software and valuable services to get you started & keep you moving forward
  • Agent Placement
  • Handle claims
  • Daily accounting: billing/payables/receivables
  • Collections procedures
  • Keep your brokerage solvent
  • Develop credibility with honesty, integrity, and service (did we mention service!)
  • And, of course, set up and manage your office
Increase your skill with our freight broker training

Course Schedule

In-Depth Freight Broker Training Plus Focus On Sales Course Schedule for 2024

Atlanta, GA Area
January 8 - 11
March 18 - 21
May 6 - 9
July 15 - 18
September 16 - 19
November 4 - 7

Tuition and Fees

In-Depth Freight Broker Training Plus Focus On Sales Course:  $2,500.00 Per Person

Course Discounts* are available to the following:

Available In-Classroom Course DiscountsDiscount AmountTotal Costs After Discount

*Discounts must be claimed at the time of registration. Only one type of discount may be used. Proof of membership/service must be provided to the school within 48 hours of registration, otherwise course discount will be removed. OOIDA members must provide their valid membership card. Military discount applies to all U.S. active duty/guard/reserve military members, retired military members, and honorably discharged military veterans. Proof of service must be provided with either valid military ID or a DD214. Dependents are not eligible for this discount. The “multiples” discount applies to two or more students who will be attending the same course together.

Curriculum Included in our In-Depth Freight Broker Training Plus Focus On Sales Course

  • Orientation
  • Overview of the brokerage as a business.
  • Developing and Instilling
    • Honesty
    • Integrity
    • Service
    • Negotiating
    • Information
  • The broker/freight agent similarity to the Real Estate broker/agent and Insurance broker/agent
    • The need to be Detail Oriented
    • The pressures on a broker and agent
  • Overview of the Workbook/Textbook and Legal Terminology and Scenarios
    • A Brief History of the Brokerage
    • “Why become a Broker/Agent”
    • Working from Home
    • Overview of the terminology used in Business
  • How to Become a “Licensed” Freight Broker
    • Obtaining Your Authority
    • The $75,000 Bond or Trust Fund
    • Getting a BOC-3 (Process Agent)
  • The basics
    • The Equipment
    • The Shipper
    • The Consignee
    • The Carrier
    • The Freight
    • Dispatching
    • Payables & Receivables
  • Getting Started
    • Methods to Prospect for Shippers
    • Qualifying the Shipper
    • Developing Rates
    • Terms and Conditions
    • The Load Set Up Sheet
    • Building the Shipper packet
    • Building the Carrier Packet
  •  Shippers
    • Marketing (10 sources for finding Shippers)
    • Contacting the Shipper
    • Prospecting
    • Using the Telephone
    • Handling the “Gate Keepers” and Voice Mail
    • Build Phone Dialogue Sheets
    • The Shipper Packet
    • Your Company Profile
    • Developing the Shipper Letter
    • Developing the Shipper Profile
    • Qualifying the Shipper
    • Develop the Rate with the Shipper
    • Shipper/Broker Contract
    • Development of a Shipper Database
  •  Carriers
    • The Carrier Packet
    • Finding trucks
    • Developing the Carrier Profile
    • Qualifying the Truck
    • Develop the rate with the carrier
    • Carrier/Broker Contract
    • What is a Contract between You and the Carrier?
    • Develop a Carrier Database
  • Dispatching
  • The Fine Art of Negotiation
  • Hands On Computer Instruction
    • Truck/Freight Density Stats
    • Locating Shippers
    • Qualifying Shippers
    • Developing Rates
    • Posting Loads
    • Finding Trucks
    • Using the Thomas Register
    • Using the Thomas Regional Directory
    • Qualifying Carriers
    • Mileage Calculations
    • Working the Internet Sources
      • Get Loaded
      • Thomasnet
      • Reference USA
      • Safer System
      • FMCSA
    • Training Exercises
  • Structuring your Success
    • Working Smart NOT hard
    • Factoring your Invoices
    • Getting Motivated and Staying Positive
  • Helpful Government Websites
  • Beginning your Business
    • Your Company Name
    • Banking vs. Factoring
    • Your Home Office & The IRS
    • Office Equipment
    • Printing
    • Business Structures
    • Software
  • Review of material
  • Open forum
  • Freight Broker Final Exam
  • Focus On Sales
    • Salesperson vs Helper
    • Sales Process – Steps 1 – 12
    • 60 Second Hook
    • First Contact
    • WIIFM
    • Interest
    • Listen & Learn
    • Qualify
    • What’s Next
    • Time
    • Reluctance
    • Go to the Phone
    • Not To Do
    • Cold Calls, 800 Pound
    • Credibility, Capability
    • Questions, Objections
    • Closes, Road Map
    • Truths
    • Customer Service
    • Wrap Up